Mobile Advertising Click Through Rates of 5%, 12%, 25% and 29%?

Mobile Advertising Click Through Rates of 5%, 12%, 25% and 29%?

- 5:58 AM

I am not the only one who finds the recent high profile comments about Click through Rates hard to swallow.It started with Vodafone’s Ray de Silva quoting 25% at Mobile Advertising and Marketing Forum in London in January.Then, at the MoMo Peer Awards Blyk’s CEO quoted 29%. Both Vodafone and Blyk have not shown any proof about this and they do sound like figures pulled out of that hat.I spoke candidly to AdMob about the “reality” of these figures and there was agreement that these figures can only come out of very controlled circumstances or c...

Google AdSense Expands Contextual Ad Placement Program To Small Sites

Google AdSense Expands Contextual Ad Placement Program To Small Sites

- 8:52 PM

Google has expanded its contextual ads program to allow many more content sites to carry its paid listings. The new Google AdSense program allows site owners to sign-up for the program in a self-serve manner, similar to becoming an Amazon affiliate.Google's contextual ads program, Google Content-Targeted Advertising, was officially launched in March. In the program, Google negotiated deals with large web sites to integrate its paid listings into their web pages. Smaller web sites were not able to take part."When we rolled out content ads a cou...

Google AdSense Program Review

Google AdSense Program Review

- 8:51 PM

Introducing Google AdSense

Introducing Google AdSense

- 8:50 PM

A few months ago, Google began distribution of the AdWords advertisements that are normally found at the right side of their search results (for more on AdWords, see http://adwords.google.com). This distribution was based on CPM rates, and was limited to sites that served more than 20 million impressions a month, along with ad networks like Burst!Media, TribalFusion, and Fastclick.Last week, Google launched a new service called AdSense, which expanded on this distribution program and made it more accessible to smaller publishers.This new progr...

Google AdSense Expands Contextual Ad Placement Program To Small Sites

Google AdSense Expands Contextual Ad Placement Program To Small Sites

- 8:49 PM

Google has expanded its contextual ads program to allow many more content sites to carry its paid listings. The new Google AdSense program allows site owners to sign-up for the program in a self-serve manner, similar to becoming an Amazon affiliate.Google's contextual ads program, Google Content-Targeted Advertising, was officially launched in March. In the program, Google negotiated deals with large web sites to integrate its paid listings into their web pages. Smaller web sites were not able to take part."When we rolled out content ads a cou...

Directory submission helps your website exposure.

Directory submission helps your website exposure.

- 8:48 PM

Your website can be on top and even reach the rank that you’ve wanted, by promoting it into different directories, to get listed into search engines. Many webmaster in today’s market are doing different tricks just to be on top, they we’re doing this to get listed on different Search Engines. As a marketer you have to be aware on what are the different strategies to keep your website on top on different search engines. You have to familiarize what are the things that can help you to reach the top and get your targeted keywords. So why does s...

How to increase your Adsense Revenue

How to increase your Adsense Revenue

- 8:47 PM

Many webmasters are digging their wealth through google adsense, and there are lots of people trying their own way to get into adsense for their living. There are tons of strategies where you can use to increase your income and make a stable income from google adsense. 1. Boost your content – You must maintain your pages with fresh content and regular updates particularly all articles and information needs to be up to date. One of the most effective way of increasing your content and drive traffic to website is by writing an articles and ofco...